“A CRUDE AWAKENING” DVD RELEASE CONTEST
In conjunction with the April 3rd DVD release of A CRUDE AWAKENING, we invite you to enter a contest to win an annual ZIPCAR membership (plus a free day in a hybrid and $50 regular driving credit) or one of numerous secondary prizes:
This Earth Day, send a climate wake-up call to the Prime Minister
April 22 is Earth Day, and environmental groups are organising demonstrations in Montreal, Ottawa and Toronto to show support for action to combat global warming.
Join other concerned citizens in this important march to send a message to the government that Canadians expect leadership on this urgent issue.
Tell your friends, and bring your family.
Toronto: King and John at 2pm
Ottawa: Parliament Hill at 2pm
Montreal: To be announced
Contact the Sierra Youth Coalition at email@example.com for more information.
Mackenzie Wild Campaign Update
Sierra Club of Canada's Mackenzie Wild campaign to stop the Mackenzie Gas Project (MGP) surged ahead on March 11th when proponent Imperial Oil Resource Ventures Limited released revised cost estimates for the massive fossil fuel project.
Cost projections for the beleaguered MGP skyrocketed to $16.2 billion - more than double the estimate when public hearings began last year.
While Sierra Club waits for Joint Review Panel hearings (currently on hiatus) to resume, project proponents - already among the richest corporations on the face of the Earth - are going cap in hand to the federal government, seeking tax breaks, so-called "fiscal enhancements," and other subsidies to help them build the basin-opening project, which includes a 1,220-km Mackenzie Valley pipeline. www.mackenziewild.ca.
If you oppose subsidizing ExxonMobil and Imperial Oil, please write to federal Minister Jim Prentice. More details at www.sierraclub.ca/prairie/mackenziewild.htm.
Deep Panuke Review
Sierra Club of Canada was the only enviornmental group participating in the coordinated public review between the Canada - Nova Scotia Offshore Petroleum Board (CNSOPB) and the National Energy Board (NEB) for the EnCana Corporation’s proposed Deep Panuke Offshore Gas Development Project.
The hearings last a mere five days and were documented by Bruno Marcocchio and Mark Dittrick of Sierra Club of Canada.
Rudy Haase Documentary
Documentarian, Neal Livingston, has released a documentary featuring long-time activist and Sierra Club member, Rudy Haase. Rudy has committed his life to preserving wildlife and wild spaces around the world. He has been a member of Sierra Club since 1960.
March Press Releases
March 30 - Groups Sue to Block Fed Reliance on “Phantom” Mitigation for the Oil Sands
March 30 - Groups call on Prime Minister to adopt Bill C-30
March 28 - Sierra Club supports Bill protecting Gatineau Park
March 22 - Opposition Parties Raise the Bar on Global Warming
March 19 - Climate Change Measures Insufficient
March 8 - Prairie water scarcity predicted by International report
March 8 - Another federal subsidy for the fossil fuel industry?
March 5 - Sierra Club of Canada Urges CCCE to Embrace Real Reductions in GHGs
It is with great sadness that Sierra Club of Canada shares the news that Ransom Myers, renowned Canadian Biologist, and member of Sierra Club's Scientific Advisory Panel, passed away March 27th from brain cancer.
Dr. Myers' major research was on the extinction of marine life. Papers published in Nature and Science, showed dramatic declines in the populations of large, predatory fish since the start of industrial fishing in the 1950s. He carried out fundamental work on the causes of the collapse of fish stocks, in particular, the cod stocks in Eastern Canada.
Our thoughts and prayers are with his family, as we remember the Dalhousie university professor who told it like it was.
SIERRA CLUB - IN THE NEWS
Zoë Caron is Sierra Youth Coalition's Atlantic coordinator.
'A force of nature’
Student to co-author book with Elizabeth May
By Kate May
March 22, 2007
Zoë Caron had no idea a leisurely study session at the library would lead to an exclusive book deal and author partnership with Green Party leader Elizabeth May.
Take Action for New Brunswick’s Forests!
The N.B. government’s Self-Sufficiency Task Force, lacking in genuine public participation since its inception, in its second reality paper on "Export-driven Economies" made several recommendations reminiscent of those made in the controversial 2002 Jaako Povry report for the forestry industry.
Let your MLA know that converting more forest to plantations is NOT the answer!
Urge them to support the Select Committee recommendations to immediately reduce clearcutting by 10 to 15 % from 2006 levels. To find your MLA's email or contact information, visit: http://app.infoaa.7700.gnb.ca/gnb/pub/ListMLA1.asp.
Please also send your message to the Self-Sufficiency Task Force at firstname.lastname@example.org.
Halifax (Chebucto) Group Up and Running
After a great first meeting of the Halifax (Chebucto) Group on March 21, we have decided to meet every Wednesday at 5:30pm in the Sierra Club office. We will discuss the kinds of projects and campaigns we would undertake and to move towards becoming an official Group. Hope to see you there! For more information, please phone (902) 444-3113 or email email@example.com.
NS Government Approves Petrochemical Plan in Guysborough County
Despite concerns of environmentalists and citizens of the area, the Keltic
Petrochemicals Inc liquefied natural gas and petrochemical facility was approved with 59 conditions on March 14th by the provincial minister of the environment. The federal environmental assessment process consisting of a comprehensive study report is expected to begin this month. Please visit ecologyaction.ca/lng and click on the “Take Action” button to let the N.S. government know how you feel.
Nova Scotia to Conserve Land Acquired from Bowater
Nova Scotia will conserve thousands of hectares of land of historic, ecological and recreational significance that it is acquiring from Bowater Mersey Paper Company. The province announced on March 19 that ownership of 29 parcels of land in six counties is expected to be fully transferred to the province by March 31.
Wilderness Campaign Gearing Up – Call for Volunteers
The Atlantic Canada Chapter is gearing up a wilderness campaign and we need your help! This campaign will be focused on N.B. and N.S. for now. Our goals are to protect forested land by pushing for greater public consultation in forest management, for more protected areas, for a reduction in clearcutting, and for the elimination of herbicide use. We will do this through a public awareness campaign which will make our forest management more closely reflect the public values of preserving diversity in our landscape. If you are interested in helping, please contact Emily McMillan at (902) 444-3113 or at firstname.lastname@example.org.
Introducing the New Brunswick Environmental Law Society
February 2007 marked the official beginning of the New Brunswick Environmental Law Society (NBELS), a public service environmental law association that seeks to unite lawyers and other professionals interested in advancing environmental law in the province.
The Society will function mostly as a think tank, but the group also expects to establish infrastructures that will permit better public participation in various aspects of the legal process.
Film Being Created by Youth on Reducing Carbon Emissions
Sierra Club of Canada, in collaboration with the Ecology Action Centre of Halifax, is making a film with local youth, to show that adopting simple habits can reduce carbon emissions. It is the first carbon neutral film done in Atlantic Canada.
The central character is Captain Carbon, played by Zachariah Taheri, a Grade 9 student at Gorsebrook Junior High. “Captain Carbon is a normal kid,” says Zachariah. “He is listening to the radio and hears all this stuff on global warming and decides he is going to do something.” His character goes around Halifax and shows individuals simple, daily habits that can be used to reduce carbon emissions.
Wayne Groszk, the Ecology Action Centre’s Renewable Energy Coordinator, is keeping tabs on the emissions that the production of the film creates. Then the crew will take on projects to offset these emissions and show the results in a documentary.
The film is being made with a $2200 grant from the Youth Environment Network. Youth can have a big effect on their families. They can promote simple routines that everyone, young and old, can adopt. The home is where we will fight the battle against climate change, reducing carbon emissions until a low carbon economy can take place. Sustainable habits need to be adopted by individuals during day-to-day life.
/ SECTION DU QUÉBEC
Groupe Hog issued a press release and a backgrounder to steer the debate in the current Québec elections in favour of sustainable hog farming.
Le Groupe Hog a émis un communiqué de presse et un document d’information pour lancer le débat dans le cadre de la présente compagne électorale au Québec en faveur de pratiques durables dans la production porcine.
Photo : Johanne Dion and Holly Dressel, spokeperson for Groupe Hog with Claude Martel, director and Jacques Dubé, member.
Johanne Dion et Holly Dressel, porte-parole du Groupe Hog avec Claude Martel, directeur et Jacques Dubé, membre.
While the Greening of the Chinese Community is still looking for a more exciting name, we are launching our very first workshop on climate change with the collaboration of Chinese Family Service. Working in four languages (English, French, Mandarin and Cantonese), hours of research and great effort have been put into this workshop.
En attendant un nom plus excitant pour notre projet sur l’Ecologisation de la Communauté Chinoise, nous annonçons notre premier atelier sur le changement climatique avec la collaboration des Service de famille chinois. Travaillant dans quatre langues (anglais, français, mandarin et cantonais), nous avons déjà mis des heures de recherches et de gros efforts visant le succès de cet atelier.
Montreal Gazette Feature / En vedette dans La Gazette
The Montreal Gazette’s March 5 edition featured an article on the Quebec Chapter of the Sierra Club of Canada. Take a look! “Sierra Club sets sights on pig farming in Quebec: The world's oldest environmental group is moving into province with ambitious projects, rural and urban.”
Dans le Montreal Gazette du 5 mars, vous trouverez un article en anglais sur les activités de la section du Québec du Sierra Club du Canada (en anglais). « Sierra Club sets sights on pig farming in Quebec: The world's oldest environmental group is moving into province with ambitious projects, rural and urban.
Ontario Environment Network Spring Eco-Gathering 2007
April 13-14, 2007
McMaster University, Hamilton
Theme: Fall Provincial Election
Highlights: Friday Evening - Invited Keynote Speaker: Brian Charlton, former Ontario Minister of Energy
Saturday - Election and Environment Issues Panels, Teach-Ins, Organizing Skill Share: “Tools, Skills and Local Strategies”
More information to be posted at www.oen.ca in the coming weeks.
Earth Day Weekend Credit River Valley Restoration
Volunteers and friends of the Peel Group will be out in force on Saturday, April 21st to help restore and protect the Credit River Valley in Streetville.
The more hands the more we can get done! Please mark April 21st on your calendar and stay tuned to the group's website for more information (ontario.sierraclub.ca/peel).
Check out some of the ongoing campaigns and see how you can get involved!
Alberta in a Lonely League of its own on Climate Action
The government of Alberta has stepped up to the plate on climate change, but this plate is unfortunately not on the same playing field as the rest of the world.
Last week the Alberta government tabled regulations to limit the greenhouse gas (GHG) emissions of Alberta’s 100 top largest industrial emitters in the province. Six of these industries are in the top 10 largest emitters in Canada. With the province up to bat, Albertans were hoping for regulations that would actually cut total emissions from industry. Instead, the government announced "intensity" targets for industrial emitters that will allow tar sands producers to be in compliance while their emissions more than double over the 2003 to 2010 period.
In 2002, Alberta also introduced legislation that set a long-term objective of a 50% intensity based reduction below 1990 levels by the year 2020. Studies have estimated that this target could be met while the province’s total emissions rose by 66-83% above 1990 levels.
Intensity targets lack transparency and accountability because they create confusion by presenting emission increases as “reductions”. This is because intensity targets connect reductions to a unit of economic measure such as a barrel of oil or provincial gross domestic product (GDP). Thus, as GDP or the number of barrels increase so will the level of Alberta’s real emissions level.
To add insult to injury, Alberta’s new regulation does not require any emission reductions at all from “new” industrial facilities (defined as those that became operational after 2000) until their 4th year of operation. In other words, most oil sands projects are being let off the hook. It is expected that current levels of production in the oil sands will triple by 2015, which is the first year that any of the plants starting up operation today will have to reduce their emissions intensity by 12%.
There is no reason why new industrial emitters should be excused from emission reduction targets. New units have the capacity to incorporate into their financial decisions the cost of emissions. For example, Shell Canada has voluntarily committed to reduce the emissions of its new oil sands facilities by 50%. Regulations should send a clear carbon price signal to industry to ensure that investments in future operations do account for the cost for complying with climate change regulations. But, unfortunately, the government of Alberta has failed miserably in doing this: as it stands this rule will at the most cost Alberta’s oil industry 15 cents a barrel.
Alberta’s regulatory requirements for new facilities also take a giant step backwards from what is already common practice in Alberta. As of July 1st, 2007 EPCOR’s Genesee 3 plant will go from having a provincial requirement to reduce its emissions by 50% to having no target under the newly tabled Alberta regulations.
Emissions from Alberta account for about a third of Canada overall emission, with the oil and gas industry alone responsible for 10% of Canada emissions. To have any credibility, Alberta’s regulation must be amended so that the province and its industry take on targets that are commensurate with the level of emissions Alberta contributes nationally. To accomplish this Alberta’s large emitters should be required to reduce their GHG emissions by 6% below 1990 levels on an absolute basis over the 2008-2012 period and to meet future absolute targets that concur with what the science is showing will need to be achieved to stop the climate crisis.
In addition to setting appropriate targets Alberta will also need to put in place a compliance system that will ensure that its regulations result in real emission reductions. Currently, the regulation allows emitters to comply with their targets by paying into a fund for research and development in technology that will reduce emissions by an unknown amount. Alberta’s proposed targets, which could result in 13Mt of reductions if emitters complied with the regulation through in-house reductions, could instead result in no emission reductions at all if emitters decide to make use of the fund.
Alberta could become a leader on climate change. It could pick up its share of Canada’s Kyoto burden and give its industry a reasonable share as well. The recently introduced regulation doesn’t do any of these things. But, there is still time, Alberta could change its regulation and join the rest of the country and the world in its work on climate change.
Come join the team Alberta, the field is this way.
Register for Provincial Oil Sands Consultations
(or start planning a written submission)
The Alberta Tar Sands are one of the biggest social and ecological challenges in North America, fueling climate change, destroying our boreal forest, and drying up our mighty rivers. Albertans will carry all the costs while the party moves south. The time to set a new vision for Alberta's Energy Policy is now! Join Sierra Club in our call for a moratorium on new developments in Alberta's Tar sands and find out how you can help create a safe energy future that we can all live with!
Public hearings on the Tar sands Alberta continue into April. They will define the future of our province and you need to be a part of them.
Locations, Dates and Times of the Oil Sands Consultations
Note: Date for Calgary public meeting has been revised to APRIL 23-24th!!! So folks from Lethbridge - want to come? Details BELOW!
Holiday Inn Express, 10010-104 Street
April 3-4, 2007
10:00am to 9:00 pm
Bonnyville Agriplex, 50 Avenue and Highway 28
April 10, 2007
10:00am to 9:00 pm
Wabasca Community Hall
April 11, 2007
10:00am to 9:00 pm
Mamawi Community Hall
April 12, 2007
10:00am to 9:00 pm
Peace Valley Inns Hotel, 9609 – 101 Street
April 16, 2007
10:00am to 9:00pm
Calgary [Note: Date revised ]
The Metropolitan Conference Centre, 333 – 4th Ave SW
April 23-24, 2007
10:00am to 9:00pm
Registering to Present
Individuals and organizations that wish to present a submission in any of the locations must register at least 48 hours prior to the start of meetings at that location. Only one presentation per organization is permitted at any venue, and presentation times are limited to a maximum of 15 minutes.
Presentation order and number of presenters will be determined on a time-stamped “first-registered” basis. Submissions from the floor will be allowed if there is sufficient time and will be conducted on a “first-registered upon arrival” basis.
All presentations must be made verbally and no presentation aides will be allowed (overheads, PowerPoint projectors, etc.). Any handouts will be the responsibility of the party making the submission. Presenters are requested to also provide an electronic copy of their submission for the Multistakeholder Committee.
You may register and send electronic submissions by e-mail to email@example.com.
Individuals who do not have e-mail may register by calling toll-free 1-877-644-4695 (within North America). Any changes in the process will be posted on the website and sent to registrants.
Sending Written Submissions
The Panel will receive copies of written submissions, which may be provided in addition to or instead of verbal presentations. Providers of written submissions are requested to send an electronic copy of the submission through our e-mail address. If electronic copies are not feasible, written submissions may be sent by mail. Submissions will be accepted by the Panel until end of the day, April 24, 2007.
The Panel will not distribute copies of written submissions, however presenters may provide copies to anyone they wish.
SIGN UP ASAP TO SPEAK AT THE CONSULTATIONS! The government of Alberta needs to hear the message loud and clear that we need a moratorium on harmful tar sands development and that Albertans want a stable climate and a clean energy future.
Public consultations: Laying the foundation for Alberta's climate change response
As owners of Alberta's resources, it is important Albertans have an active role in addressing the next stages in Alberta's response to climate change. While we have completed our current climate change action plan, we know we require more action to meet the future challenges of climate change. Albertans are invited to share their views about the next suite of actions that could be taken and the responsibility various players have in moving forward. The consultation process will provide information about the impacts of climate change in Alberta and will explore options for emissions reduction, adaptation, energy efficiency and conservation.
To get involved, you can:
1. Participate in public consultation workshops and complete the workbook
Albertans are invited to attend workshops hosted in 10 communities across the province. Meeting the Challenge workbooks and a supporting fact book, Facts about Climate Change, will be available at the workshops. Albertans are encouraged to complete the workbook at the workshop. The workbooks must be submitted by April 25.
- Lloydminster (Tuesday, March 27)
- Grande Prairie (Thursday, March 29)
- Medicine Hat (Tuesday, April 3)
- Lethbridge (Wednesday, April 4)
- Calgary (Tuesday, April 10)
- Red Deer (Wednesday, April 11)
- Edmonton (Wednesday, April 18)
- Fort McMurray (Monday, April 16)
- Slave Lake (Thursday, April 19)
- Edson (Monday, April 23)
The dates and locations of the workshops will be advertised within the communities. Information will also be available from the local MLA offices, on the Government of Alberta's website at www.alberta.ca or by calling 310-4455 (toll-free).
2. Complete the Meeting the Challenge workbooks independently
Meeting the Challenge workbooks and the supporting fact book, Facts about Climate Change, will also be available outside the workshops. Albertans can pick up copies at local MLA and Environment offices and local libraries. They can also be downloaded from the government of Alberta's website and submitted online by accessing www.alberta.ca or you may call 310-4455 (toll-free) for the materials.
The workbooks must be submitted by April 25, either online at www.alberta.ca, by fax at
(780) 421-4502, or by mail at:
Accurate Data Services Inc.
400, 10621-100 Street NW
For more information on the workbook or the consultation process, call 310-4455 (toll free across Alberta) or visit the Government of Alberta's website at www.alberta.ca.
Anyone can complete the workbook. If you have an opinion on Alberta's direction on Climate Change policy please respond!
Poplar River First Nation Lands Wait for Permanent Protection
Poplar River First Nation (PRFN) may be close to securing permanent protection for the 800,000-hectare Poplar-Nanowin Rivers Park Reserve, which has had interim protection from development since 1999 under a Parks Act regulation. The First Nation nominated these boreal lands for protection in 1998, under Manitoba’s First Nation Protected Areas MOU.
The Asatiwisipe Aki Lands Management Plan was completed in fall 2005 and presented to the Manitoba Government. Poplar River’s lands plan is the result of close to a decade of research, traditional use studies, mapping, archeology and other technical studies. The community also launched a website containing information about their lands plan, their vision for the future protection and management of their traditional lands. The web site posts news and correspondence to showcase their efforts to negotiate with the Government of Manitoba for permanent protection for their traditional lands. In March 2006, Poplar River sent a renewed, formal written request for permanent protection for these important boreal lands to Manitoba’s conservation minister and the Premier.
The lands within the Asatiwisipe Aki Protected Area are an intact boreal ecosystem where natural processes such as fire, wind and insects as well as climate determine species’ cycles as well as the functioning of the ecosystem. Due to large size and intactness, this protected boreal forest provides ecological services that benefit Poplar River First Nation members, Manitobans and the world. Clean water through water filtration, clean air through oxygen production and carbon storage through absorption of carbon dioxide from the atmosphere into the soil, trees, and water systems are some of the ecological services provided by these boreal lands and waters.
There is added significance to the boreal lands within the Asatiwisipe Aki Protected Area because of Poplar River’s plans to maintain them intact. They will also be the first lands protected for the World Heritage Site (WHS) planned for the region. The WHS was nominated by PRFN along with four neighbouring First Nations east of Lake Winnipeg as part of their 2002 Accord. Their undertaking commits them to support one another and work together in a shared vision of protecting and conserving the ancestral lands and resources of their respective First Nations. Poplar River is the first of the Accord First Nations in Manitoba to complete its lands management plan. Permanent protection of these Manitoba boreal lands is critical for implementation of their lands plan, as well as achieving UNESCO inscription for the proposed World Heritage Site. Both Canada and Manitoba support the nomination of this future boreal WHS.
Gaile Whelan Enns, director of Manitoba Wildlands told Eco Net Journal, “Our government will have taken an important step for the east side boreal region, for the future of the boreal in Canada, and for the World Heritage Site when it answers Poplar River First Nation’s request. We are looking forward to congratulating all parties!”
Poplar River’s vision and plan for its traditional lands is supported in the US by the Natural Resources Defense Council, in partnership with Manitoba Wildlands. “The Poplar/Nanowin River Park Reserve is an irreplaceable part of the world's unspoiled, intact boreal forest ecosystem,” said Susan Casey-Lefkowitz, Director NRDC Canada Program. “The international community cannot understand why Manitoba delays in keeping its commitment to permanently protect this region.”
2007 is looking more promising for the fulfillment of PRFN’s vision of permanent protection for these boreal lands
Visit http://www.manitobawildlands.org for news items and more information about Manitoba’s east side.
Action needed now to protect Northern waters
On World Water Day, March 22, people from across the Northwest Territories descended on Alberta’s legislature to call on the provincial government to take meaningful action to protect northernwaters. The governments of Alberta and NWT have announced that they would move forward with developing a Bilateral Water Management Agreement. Until this plan is in place, however, more industrial developments will be approved without measures in place to protect downstream communities and ecosystems.
“Business as usual jeopardizes the ecological integrity of both the Athabasca and the Mackenzie river systems,” said Doug Ritchie of Ecology North. “We are already seeing health impacts in Northern communities due to southern activities and pollution. The commitment made yesterday amounts to a stall tactic that will not protect our communities from increased water pollution and scarcity.”
Many Northern communities are downstream from Alberta’s massive tar sands developments and there is growing concern that they will soon be in direct conflict with industry to gain access to water. In 2005, the tar sands were allocated two times more water than the City of Calgary and it has been estimated that only 10% of the water used was returned.
“There is only going to be less water in the Athabasca as the full impacts of climate change are felt,” stated Leila Darwish of Sierra Club of Canada’s Prairie Chapter. “We need to set a plan that ensures that our water resources are protected and that Alberta continues to act as a good neighbour to the North.”
The groups are calling on the provincial government to cease granting industrial approvals until health and environmental limits have been assessed and set, a management plan is in place to ensure the enforcement of these limits, and a binding Bilateral Water Sharing Agreement is in place. While the governments have announced their commitment to creating this agreement, they have not stated how it would be developed, what would be included in it or when it would be implemented.
Herons, Golf Balls and Climate Change
Go for a stroll in a 12-acre wooded area just off Powell River’s Main Street, and you will probably meet one of the area’s lawful residents patiently waiting for the right moment to pounce on his lunch. The great blue heron, provincially designated as a species of special concern, has a thriving nesting colony on 120 acres of Crown urban woodland. But the long-legged bird is unaware that its home might soon be snatched by a very different kind of predator: the common or garden developer.
Instead of a bird-watching epiphany, your next walk might end up as a tour of hard-hat sites. This is not just a local issue. Crown lands are being privatized throughout the province to meet revenue targets. Net result? Crucial habitats being sold off for golf courses and subdivisions.
The BC Chapter’s Malaspina Group, joining forces with the Powell River Parks and Wilderness Committee, is working to have this area re-zoned as a park. Given the tremendous challenge of climate change - and B.C. government’s commitment to reduce emissions 33 percent by 2020 - urban wilderness areas like the one in Powell River become more important than ever. However valuable in monetary terms, the land’s greatest value to the citizens of Powell River comes from the biological processes of the forest - sequestering carbon dioxide and purifying the air.
Way to go Rosa - and the many other Sierra woman fighting the climate crisis!
Rosa Kouri has been involved in the environmental movement for over 10 years. A longtime member of the Sierra Youth Coalition (a national environmental organization and the youth arm of the Sierra Club of Canada), she is a tireless spokesperson and advocate for young people, as she firmly believes that youth deserve the power to help shape the world in which they live.
She founded the Sustainable McGill Project at McGill University, sat on the board of the Sierra Club of Canada, organized youth delegates at the 11th UNFCCC Conference of the Parties in Montreal, and was a founding member of the Canadian Youth Climate Coalition in September 2006.
See the IUCN website for more info on women fighting the climate crisis.
CLUB OF CANADA FOUNDATION
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From biodiesel school buses to wind-powered computers, Sierra Club of Canada supporters are taking action to save our climate.
Planet Organic Markets, a natural products company that partnered with Sierra Club of Canada in 2006, has struck an “Eco Karma Committee” to search for ways to help the environment. So far, among other initiatives, the energetic committee has arranged for the purchase of wind power to run 50 company computers, including all cashier tills.
The committee is also searching for environmentally superior products to clean supermarkets and eco-friendly deli containers. “We’re testing out new pagoda containers, which are made from managed trees and can be composed,” said Planet Organic founder Diane Shaskin.
Planet Organic’s wind power purchase, from the Pembina Institute, reduces the company’s annual CO2 emissions by 24 tonnes - the equivalent of taking 20 cars off the road for an entire year.